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Top Shopify Competitors & Alternatives 2024 (Analysis)

Top Shopify Competitors & Alternatives 2024 (Analysis)

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Shopify is one of the leading E-commerce site offerings, but that does not guarantee that it will be the best choice for every customer - but worry not, our guide to the top Shopify competitors is here to help you! We live in a quickly changing digital environment where businesses frequently shift to meet the needs of their clients. Even though Shopify's legacy, ease of use, and simplicity will undoubtedly appeal to many online entrepreneurs, other businesses will require a different solution.

As per this report, a common problem businesses face with Shopify is that once your Shopify account is set up, you must connect it to your other channels. Due to the potential for issues and failures in Shopify's operating system, connecting it to your other channels can be time-consuming and technologically inefficient.

To avoid unnecessary hassles, you must know your channels, including how they work, who uses them, and the policies to manage them. Integrating Shopify will be much easier once you know all of these. Fortunately, Shopify is not your only choice for an online store. In 2018, there were 1.8 billion internet shoppers worldwide. Numerous software vendors have entered the market, offering cutting-edge features, open-source technologies, and more as the landscape for digital selling keeps expanding. So keep reading our article to find out the top alternatives to Shopify and which is the perfect choice for your business!

What Is Shopify?


Since its founding in 2006, Shopify has accomplished some genuinely amazing things. Shopify is a more advanced E-commerce platform that makes it simpler to improve your E-commerce solutions, track the effectiveness of your digital efforts, and generate more discussions. In 2020, Shopify made an incredible achievement by earning over $2.9 billion in revenue. As stated in the report, this remarkable figure highlights Shopify's impressive success and growth as an E-commerce platform.

Since 2015, this amount has climbed by over $2 billion, demonstrating the platform's consistent expansion. It has caught the attention of innumerable business owners as one of the fastest-growing SaaS solutions for online retailers. Shopify is one of the most widely used E-commerce platform choices available. But that does not mean it is the only single option available. 

If you are looking for alternatives to Shopify, there are several different E-commerce systems to consider. We looked into platforms with comparable capabilities and characteristics and noteworthy standouts. A platform with drag-and-drop functionality or one without a monthly price might be more appealing to you. The top Shopify alternatives are simple, reasonably priced, and feature-rich, regardless of your desired characteristics. If you are looking for a solid Shopify substitute, we suggest the Fynd Platform, Wix or Squarespace. The Fynd platform offers essential features designed specifically for small enterprises, while Squarespace enables you to sell unlimited products while flaunting amazing designs.

The Top Alternatives To Shopify

The Top Alternatives To Shopify

Here is a list of some of the most significant Shopify rivals for 2022. The top E-commerce rivals of Shopify include-

  • The Fynd platform
  • Square Online 
  • BigCommerce 
  • Volusion 
  • Wix 
  • Squarespace,
  • WooCommerce

As per this report, In the March 31, 2024 quarter, Shopify recorded a revenue of $1.508 billion, marking a year-over-year increase of 25.25%. Over the twelve months ending on March 31, 2024, Shopify's revenue reached $5.904 billion, reflecting a year-over-year growth of 22.3%. Furthermore, in 2022, Shopify's annual revenue amounted to $5.6 billion, representing a 21.42% increase compared to 2021. Even if Shopify is among the top E-commerce website builders available, that does not necessarily make it the right platform for you. Let us look at Shopify's rivals to see if there are any other options you should think about.

The Fynd platform is the best option for small businesses seeking more creative freedom. In our analysis, Wix receives a 5 out of 5 for its website functionalities, while Shopify receives a 4. According to our research, Squarespace receives a perfect score of 4 out of 5 for design, placing Shopify in the second position with a 3.9 out of 5. Square Online receives a rating of 4.5 out of 5 in our research, making it the top value builder we have evaluated, while Shopify only receives a score of 3 out of 5 for value for money. Now that you know what you are up against, let us discuss the distinctions between each platform, what those differences mean, and which one you should try.

Want to Start Selling Online with Fynd Platform?

Fynd Platform is our top-rated ecommerce website builder, and for good reason with 30 days free trial!

Competitors Of Shopify: A Comparison Chart

Use the helpful table below to compare the top Shopify rivals across all the important criteria.

Platform Starting Price Drag and Drop Is SSL Certificate Included Best For
The Fynd platform USD 5 monthly Yes Yes E-commerce merchants
Squarespace  USD 16 monthly  Yes
 Yes  Graphic designers
 Shift4Shop  Free Yes  Yes  Budgets 
 BigCommerce  USD 29.95 monthly  Yes Yes   Established businesses
 Wix  USD 27 monthly Yes Yes  Do-it-yourself merchants 
Ecwid  Free  Yes   No  Existent websites
 WooCommerce  Free No. You will need a different plugin.   Yes WordPress users 
 Sellfy  Free Yes  Yes  Print-on-demand 

The Fynd Platform: A website created especially for retailers and merchants. Businesses may handle orders, communicate with customers, and receive finance with the Fynd Platform. It is a well-known retailer that also provides a marketplace online for companies to sell their goods. Product listings, order management, and delivery choices are some of its best features.

How To Select Alternatives To Shopify - Methodology

Competitors to Shopify come in many forms, from huge E-commerce systems with built-in shopping cart technology and payment gateways to free platforms designed expressly to serve small enterprises. The market's diversity makes selecting the best E-commerce solution for your store challenging. There is not a one-size-fits-all method for choosing the best software, but there are a few characteristics you may look for in well-known E-commerce platforms. For example -

  • Size - Is your E-commerce software intended for people with larger IT teams and specialists on board to help them launch their web store, or is it geared to support small businesses or startups?
  • Type - Ecommerce systems like Shopify can be of various types, from hosted solutions to open-source software that you can customise yourself.
  • Pricing - Several factors will affect the cost of your platform, including the number of features you require,. Some businesses even provide new customers with a free plan.
  • Support -Customer care is essential when purchasing E-commerce software from a website development agency or a web hosting company. Ensure that you can reach the business whenever necessary.
  • Simplicity - How simple is it to launch your platform? Is it possible to create your website using a practical drag-and-drop interface? Are there videos and instructions to assist you in getting started with the website builder?
  • Processing payments - Does the service accept credit cards, PayPal, and all other necessary payment methods? Are there any processing costs to take into account?
  • Plugins and extras - Can you extend the capabilities of the online shopping experience as your company grows? Is it possible to use marketing and inventory management applications, for example? Can your service assist with social media and search engine optimisation?

Make a list of the aspects, from budget to back-end functioning, that are most important to you. After completing that, you will be prepared to look into some of the top Shopify options.

Our Methodology: How Did We Conduct Our Research?

Any online business must use the best E-commerce platform. Cost, convenience of use, features, and customer support are just a few things to consider. We have compared the top choices based on the following criteria to help you find the best Shopify alternative for your company.

  • Usability: We compared the learning curves for each platform and gave them a grade based on how simple it is to set up and create a simple store.
  • Cost and fees: We considered the upfront costs of establishing your store and any ongoing charges, such as transaction or recurring monthly subscription fees.
  • Features: We took a close look at the features that each platform provides, such as inventory management, shipping choices, payment processing, and marketing tools.
  • Customer service: We looked at the effectiveness and accessibility of customer support and how simple it is to receive assistance when needed.

The List Of Top Shopify Competitors 

For smaller shops that demand simpler E-commerce technologies. Here are some suggestions if you do not want a very sophisticated or adaptable platform like Shopify and would rather utilise something more basic, user-friendly, less expensive, and provides round-the-clock assistance.

1. The Fynd Platform

Fynd Platform

  • Best template designs: Stunning templates make design errors practically difficult.
  • Limitless items: The Fynd Platform allows you to sell unlimited products on every E-commerce account.
  • Strong inventory management: Upload products in bulk and watch stock levels with email notifications.

  • There are no cons of using Fynd Platform

Price Range:

Anyone may start a new online business or grow an existing one using the omnichannel E-commerce platform, The Fynd Platform. The Platform effectively assists business owners in overcoming the challenges they face while beginning their online operations. Anyone may grow an existing one using the omnichannel E-commerce platform, The Fynd Platform. 

The Platform effectively assists business owners in overcoming the challenges they face while growing their online operations. It is a comprehensive E-commerce website solution helping businesses create beautiful online stores quickly and affordably. Businesses may easily launch an online store, handle orders, and conduct marketing and PR campaigns for their intended audience.

What Makes Fynd Platform unique?

Look more closely at some of the Fynd Platform's main benefits.

1. Branding A Business

With the Fynd platform, businesses may create a website in around 30 minutes by following these easy steps:

  • 1st step: Put the product catalogue online as a first step.
  • 2nd step: Pick a theme.
  • 3rd Step: Add your domain there.
  • 4th step: Create the company website in step 4.

2. The Order Management System Controls Orders (OMS) Through a Number of Channels

At Fynd Platform, you can access a blended OMS for all your channels. It has the following benefits:

  • To avoid unnecessary hassles, you must be aware of your platforms, how they work, who utilises them, and the policies to oversee them.
  • Real-time reporting An app can be used by brands to track their products from the moment of sale through order shipment and delivery.
  • All outlets, including physical stores, online stores, and marketplaces, are supported.

What Makes Fynd Platform Great?

Analytics And Tracking Can Be Used To Gather Insightful Data : Ask yourself first - Do you think keeping track of your business’s expenses and expansion is hard? Do not be concerned; the Fynd Platform offers analytical capabilities to track your firm's actions efficiently. Information and data from the shopping cart, order, and payment are presented in graphs and tables. They are available to you in many formats, including PDF and CSV. For application analytics, brands can use Firebase, MoEngage, Segment, and GTM application tokens.

2. Wix


  • Simple drag-and-drop builder: You get a tonne of design versatility without touching any code.
  • Excellent features for small businesses: Get automatic backups, a free custom domain name, and abandoned cart recovery.
  • Effective e-commerce apps.
  • Frequently releases new features.

  • Cluttered editor: Wix is loaded with fantastic tools, but it may be a little intimidating for novices
  • No email alerts for stocks: There are no email alerts when stock levels are low. You cannot change templates once your site is up
  • No support for dropshipping
  • small storage

Price Range:

Since Wix is a 100% drag-and-drop website builder, you can virtually put any material on your website wherever. It is also turning into one of our preferred E-commerce sites. Wix E-commerce is very user-friendly (no coding or technical knowledge is required at all), has a great dedicated support team (phone or email), and has a team of developers to manage all the technical details for you, so you do not have to worry about anything other than setting up and managing your E-commerce store.

In terms of features, Wix excels. According to our research, it receives the highest score of any website: 4.4 out of 5. Wix Corvid and Wix SEO Wiz features, for example, can even help you build your online store quickly through the construction of dynamic pages (imagine separate pages for each product you sell, all generated with just a few clicks) and by assisting potential buyers finding it via search engines. You can quickly construct a professional online store using the Wix website builder. Wix excels as an E-commerce platform because it makes things simple.

What Makes Wix Great?

Wix's user-friendly editor makes it simple to modify pre-made, expertly designed E-commerce templates into a stunning, fully functional online store for your company, saving you much time and work. Compared to purely E-commerce website builders (like Shopify), Wix's array of E-commerce capabilities is not quite as sophisticated or extensive, but it is not far behind. Shopify receives a score of 4.5 out of 5 for its sales tools, whereas Wix receives a score of 4.4. 

Wix is simple to use and provides all the fundamentals required to create a working store where you can sell goods. The company increasingly focuses on these consumers and routinely provides new capabilities as the number of E-commerce stores on Wix rises. This is demonstrated by the results of our study, which rated Wix 4.4 for its outstanding sales features. It can only be good news that Wix is emphasising the E-commerce side of things more, given its stellar record for innovation!

What Makes Wix Unique?

Wix is a great alternative to test out if you are a small business owner and want to create an online store without having to fiddle with technical things. Wix has a strong reputation for being user-friendly, which accounts for why it frequently appears on lists of the best Shopify rivals. Its drag-and-drop website builder enables you to design eye-catching, personalised stores quickly.

Through the Wix dashboard, you can manage many elements of your website, including order monitoring and generating shipping labels, by selecting from more than 100 E-commerce templates. Additionally, Wix has a sizable App Market where you may find solutions to improve your store's functionality. The show has several helpful features, including flexible payment options and loyalty schemes. Wix does have some drawbacks, though. You cannot, for example, add more than 100 pages to your website. Additionally, there is no support for more recent sales platforms like TikTok. Thus opening a Wix store may result in losing out on potential revenue. As a result, you might find these Wix options appealing.

3. Squarespace


  • Beautiful templates that are responsive
  • Products are unlimited for all plans
  • Feature of native analytics

  • Limited payment choices: You can accept payments through PayPal, Stripe, and Apple Pay, but there are not many more options.
  • Small extensions store: There are not as many apps to pick from as Wix.
  • Scalability: Not as strong as other builders for long-term growth .

Price Range: 

Making your store appear stylish and trendy is the main goal of Squarespace. More than 100 online store designs are available through this website builder, most of which feature a simple, attractive design responsive to mobile devices. The site builder Squarespace supports strong E-commerce features. To create an incredible store using Squarespace, you do not need to know how to code or have a degree in web design. In our analysis, it has had the most pronounced improvement in usability, rising a whole point to 4.2 out of 5! 

Squarespace offers beautiful designer layouts for showcasing your goods. Top-notch website features and a reliable inventory management system aid the success of your online store. This builder is streamlined and elegant. No need to worry about executing your upgrades or finding your hosting.  Starting selling is quick and simple because everything is handled for you. Although Squarespace's online store designs are of the highest quality, custom code is not required. It should come as no surprise that Squarespace receives a 4 out of 5 for design versatility, given that you may swap between templates whenever you choose and even work on multiple designs at once.

What Makes Squarespace Great?

Squarespace is more than just a nice face. Given that it is primarily a website builder with E-commerce capabilities, it has some excellent sales features. Visitors can trust your site since SSL security is built in. Customers' accounts and abandoned cart recovery make for a quick and simple shopping experience in your store. If we are being completely honest, Squarespace's inventory system is merely alright. It has some depth, allowing you to add products individually or in bulk and monitor your stock levels via email alerts. It did not quite measure up to its rivals, Wix and Shopify, in our analysis of sales tools, where we awarded it a score of 3.4 out of 5.

E-commerce plans from Squarespace cost between $23 and $49 per month (billed annually). It received an amazing 4.4 out of 5 in our research, making it one of the sites we reviewed that offers the best value for money on the higher end. An outstanding selection of E-commerce capabilities is available on Squarespace. Unlimited physical and digital product sales, automatic tax calculations, shipping zones, abandoned cart recovery emails, and more are all possible. 

You should have no trouble setting up your online store because their website builder is so user-friendly. Squarespace's inability to provide customers with various payment alternatives is one drawback. Only Stripe, PayPal, and Squarespace are available for accepting payments. If you want to sell globally, this might harm your customers' feelings about you.

What Makes Squarespace Unique?

Are you considering Squarespace? This builder comes in a package that has never been simpler for beginners, and it delivers reliable E-commerce features and amazing template designs.

4. Big Cartel

Big Cartel

  • A simple onboarding procedure.
  • Clear, functional motifs.
  • Integration of social selling.

  • No picture editor
  • Small extensions store: There are fewer apps to pick from than Wix.
  • Allows 500 products maximum

Price Range: 0 to $19.99 per month

Big Cartel claims that it is "designed to stay tiny" and that anyone looking for the most fundamental sales tools should use its platform. Big Cartel sellers can access several common E-commerce tools, such as coupon codes and a Facebook selling option.

What Makes Big Cartel Great?

Big Cartel makes setting up an online business straightforward, with prompts and reminders to help you along the way. The drawback of using this Shopify rival is that you must learn to handle some elements using code.

What Makes Big Cartel Unique?

Big Cartel is unique because you can add your photographs to your online store using their platform. However, it's worth noting that only code can be used to edit images. Additionally, customers on subscription plans are the only ones who can alter HTML/CSS. So, before starting the free plan, ensure you can live without customisation.

5. Square Online

Square Online

  • Sell for free: You can sell things on the free plan.
  • Simple control center: Quickly facilitate customer experiences and sales revenue.
  • Perfect if you also sell in person: effortlessly integrates with Square's well-known POS system.
  • A clean and uncluttered dashboard.
  • Free beginner's strategy.
  • Fantastic for integrating retail and online sales.

  • Difficult to customize: Templates lack creativity and flexibility.
  • Limited payment options: It has a smaller selection for consumers than Shopify or Squarespace
  • Learning curve: Square Online is still getting its footing
  • Customer support is scarce (specific days and hours)

Price Range:

Excellent sales features are available through Square Online on a simple platform. Square Online is practical, simple to use, and packed with sales features, making it simple to launch an online store. You may sell infinite goods, make gift cards, send emails to customers who abandoned their carts, and more. The integration of offline and online sales is where Square Online excels. If you run a physical retail store, you can sync your inventory and customer information with your online store. For businesses starting in online sales, Square Online even offers a free version.

What Makes Square Online Great?

Square Online is an excellent E-commerce platform introduced in 2018 following Square's acquisition of Weebly, a well-known payment processing company. While Square Online and Weebly share similarities in their E-commerce functionality, Square Online surpasses Weebly in sales features, benefiting from its early focus on finance.

Setting up your online store on Square Online is a breeze, thanks to its user-friendly interface and website builder. With a range of clean and straightforward layouts, designing your store becomes virtually error-proof, ensuring your products take centre stage without distractions. Managing your inventory, providing various delivery options, calculating taxes automatically, and employing email marketing tools are just a few of the outstanding sales features offered by Square Online.

However, it's essential to note that Square Online might not be as robust as platforms like Wix or Shopify regarding sales tools, receiving a rating of 3.5/5 in our analysis. Despite its simplicity, Square Online excels as a platform for businesses with physical locations, whether restaurants, pet stores, or retail boutiques. Its user-friendly nature, excellent sales features, and affordability make Square Online a top choice. In our research, Square Online received the highest value rating among all the E-commerce sites we studied, scoring an impressive 4.5 out of 5. Additionally, it offers a free plan for selling items, or you can switch to a paid plan for just $12 a month.

What Makes Square Online Uniqe?

Looking for an affordable builder? Look no further than Square Online, where you can start selling without breaking the bank!  However, simplicity comes with a trade-off in personalisation. Square Online streamlines the process, making it quick and easy to start. Yet, this simplicity does have its drawbacks. For example, you'll find only five style selections and 15 colour palettes available, and there's no access to a template library. While it offers convenience, it may limit your ability to express your creativity fully.

Want to Start Selling Online with Fynd Platform?

Fynd Platform is our top-rated ecommerce website builder, and for good reason with 30 days free trial!

6. BigCommerce


  • Scalability: Beginner plans start under $29/month, while the highest plans can handle brands like Toyota and Ben & Jerry's.
  • Built-in features: BigCommerce offers a wide range of functionalities built into its platform, reducing the need for heavy reliance on third-party apps and keeping costs in check.

  • Fewer apps than Shopify:While selling across multiple marketplaces and maintaining product organisation is simple with BigCommerce, it has fewer app options than Shopify due to its extensive built-in functionalities.
  • Not the most user-friendly:BigCommerce's robust platform has a learning curve and some difficulties in customising your design.

Price Range: 

BigCommerce is an exceptional website builder for fostering the expansion of your online store. It outperforms Shopify in integrated sales tools, earning an impressive rating of 4.6 out of 5 in our analysis, the highest among its rivals. Unlike Shopify, BigCommerce does not restrict payment processing alternatives or charge extra fees for transactions completed outside its payment system.

Furthermore, despite its scalability, BigCommerce does not require coding expertise, making it accessible to a broader range of users. One of the significant advantages of BigCommerce over Shopify is that it does not require the installation of additional third-party apps to add sophisticated features to your website. This saves you from worrying about future additional fees, as all the necessary functionalities are included upfront.

BigCommerce also offers features like abandoned cart recovery, social media integration, and checkout personalisation, which are unavailable on Shopify's most affordable plan. The platform's app marketplace boasts over 1,100 apps, providing ample options to expand your website's functionality. While BigCommerce might not have as many apps as Shopify's extensive selection of 1,500+, the 1,100+ apps are more than sufficient, ensuring you have the necessary tools to create the ideal website. Overall, BigCommerce is a top competitor to Shopify, especially for big and expanding enterprises. With its robust features and flexibility, BigCommerce offers a compelling choice for building and growing your online business.

What Makes Bigcommerce Great?

BigCommerce is a standout E-commerce platform, offering a range of compelling features that set it apart from its competitors. With Abandoned Cart Recovery, you can recover potentially lost sales and boost conversion rates. Seamlessly integrate social media and personalise the checkout process to enhance visibility and improve the customer experience. Managing product fulfilment and shipping becomes effortless, making order processing efficient.

The extensive app marketplace, with over 1,100 apps, gives you ample options to expand and enhance your website's functionality according to your needs. Additionally, BigCommerce allows you to send transactional emails, offering unique capabilities not found in other platforms. With its robust tools, BigCommerce empowers you to optimise your online store, drive sales, and deliver an exceptional shopping experience to your customers.

What Makes Bigcommerce Unique?

BigCommerce offers a unique advantage through its partnerships, which can help you grow your consumer base. For instance, users in the US now have the opportunity to sell products directly on Walmart Marketplace, granting access to over 120 million monthly visitors. Moreover, BigCommerce provides an expedited application evaluation to get merchants up and running on the marketplace quickly.

While BigCommerce is powerful and excellent for expansion, it may not be as user-friendly as Shopify, especially when altering your design, which can be frustrating. However, suppose you don't mind a slight learning curve and some technical language. In that case, you should be fine, especially with BigCommerce's dedicated support team available around the clock via phone, live chat, and email for any assistance you may need.

7. Volusion


  • Powerful analytics: Volusion lets you keep tabs on sales, inventory, and conversions effectively.
  • Payment tracking: To keep everything in order, you can personalise invoices, packing slips, and POS receipts.

  • No support: Volusion's knowledge centre receives a low score of 1.7 out of 5, making it one of the lowest-rated among those we evaluated.
  • Poor usability: Volusion requires more acclimatisation than Shopify.
  • Limited phone support: The most affordable package does not include phone support.

Price Range: 

$35 to $299 monthly A hosted E-commerce platform called Volusion is intended to aid in the launch of your store. While it may not be as powerful or user-friendly as BigCommerce, the right firm can benefit greatly! Volusion, a popular platform, provides an all-in-one solution for your online store, including excellent data analytics tools to help you manage and expand your organisation. Like BigCommerce and Shopify, Volusion is a specialist E-commerce platform hosted for you, offering the resources you need to start selling products online successfully.

However, its 3.2 out of 5 rating should clarify that it is more limited than alternatives like BigCommerce and Shopify, particularly regarding features. But there is some good news as well. Volusion offers features like personalising invoices, packing slips, POS receipts, and abandoned cart recovery, showcasing its commitment to helping its clients succeed and stand out.

Volusion's greatest strength lies in its strong analytics and data reporting features. You can track conversions, record revenue and total orders, monitor stock levels, and evaluate customer behaviour effectively. Moreover, with Volusion collecting all your sales data in one place, tracking and analysing everything becomes simple, especially if you sell through multiple platforms, such as Facebook.

What Makes Volusion Great?

Volusion's big data solutions simplify organising and analysing your business. Volusion offers something for everyone with four price plans, providing various features and support options. However, it becomes challenging to promote Volusion when it offers the same costs as Shopify yet provides significantly fewer features. For instance, Shopify allows you to sell unlimited products for the same $29 starting plan, while Volusion limits it to only 100. Our analysis scored Volusion a dismal 2.5 out of 5 for its financial value. If you search for a simpler builder than Volusion, you are better off using Wix, Squarespace, or Square Online. But, if you are eager to get your hands dirty and track your company's progress, Volusion is a good option to explore.

What Makes Volusion Unique?

Considering Volusion? Even though this builder is not for everyone, its analytics tools set it apart from the competition.

8. Zyro


  • AI tool for simple site creation
  • Free slogan and logo creator

  • No switching of templates
  • Complex domain configuration

Price Range:

 $2.90 to $14.90 per month. Although Zyro may not be as well-known as some of Shopify's other rivals, it is still an option worth considering. The more expensive versions of this Lithuanian website builder include many E-commerce capabilities, such as bilingual setup and abandoned cart recovery.With Zyro, you can build an online store using one of their online store templates. While the platform offers only a few specifically designed E-commerce themes, they are extremely up-to-date and stylish.

What Makes Zyro Great?

Applying the themes is so straightforward that you will have a working store quickly. Additionally, Zyro can integrate with Facebook, Instagram, and Amazon shops to help you increase your sales channels. What about the flaws with Zyro? One drawback is that once you have chosen a template, you can't change it.

What Makes Zyro Unique?

One unique aspect of Zyro is that if you start tweaking a template and later decide it's not suitable, you will need to start from scratch when creating a new website to use a different design. Zyro's drag-and-drop elements offer five types of content: text, image, button, map, and video. However, beyond these options, no additional types of content are available.

9. Adobe Commerce

Adobe Commerce

  • Extremely flexible platform
  • Fantastic community
  • Encourages international sales

  • Not appropriate for newcomers
  • Costly to use

Price Range:

Individualized annual pricing based on sales volume Businesses can take advantage of flexible, open-source website construction options from Adobe Commerce (previously Magento). For a great user experience, its E-commerce platform, which is now a part of Adobe Commerce Cloud, enables limitless product uploads, high-level security, and incredibly quick loading times. Managing your store is easy with Adobe Commerce for larger businesses that require scalability. While order management and inventory tracking help you stay on top of your daily to-do list, detailed business intelligence tools help you find your best-selling products.

What Makes Adobe Commerce Great?

Adobe Commerce has features and flexibility, making it an excellent choice for growing brands. However, it is not suitable for beginners learning to develop online stores, as customising open-source systems to the highest degree requires some coding experience. Additionally, if you are not on the Enterprise package, you won't have access to a support team to assist you.

What Makes Adobe Commerce Unique?

Adobe Commerce is an open-source E-commerce platform that is highly adaptable and customisable to meet your needs. The platform provides an easy-to-use administrator dashboard, granting quick access to sales metrics and data. Furthermore, you can add as many items as you desire to your store and connect your website to other sales channels, such as social media and eBay, to boost your sales.

10. OpenCart


  • Programming flexibility Low operating expenses
  • International trade

  • No integrated hosting
  • Needs integrations for the majority of features

Price Range:

0 per month + the cost of web hosting

What Makes Opencart Great?

OpenCart is the best platform for selling internationally because it offers a variety of languages and currencies. It allows you to fulfil purchases abroad by collaborating with various shipping companies.

What Makes Opencart Unique?

OpenCart offers practical features like guest checkouts and membership accounts, which help retain and attract consumers. However, it may not be the most user-friendly online store platform. This is because OpenCart lacks support for several essential features, making it inconvenient to search for the appropriate plug-ins in the OpenCart marketplace to perform tasks like managing orders and fulfilment.

11. and WooCommerce and WooCommerce

  • Free software: The website administration system for WooCommerce is free. You only need to pay for hosting, which Bluehost offers for as little as $2.95 per month.
  • Numerous apps: Your store will get a tonne of functionality from countless extensions, both free and commercial.
  • Design flexibility: Compared to using a normal builder, you have more control over page layouts and content items.

  • Coding expertise necessary: WooCommerce is not a website builder, thus a little more technical expertise is needed.
  • Not self-hosted: You will need to hire a web host and handle it independently
  • Add-ons: Even if hosting is "free," you will still need to pay for a domain, a theme, and any extensions, which may cost you an extra $100 a year on average!

Price Range:

WooCommerce is exclusively compatible with WordPress; other CMSs like Magento are not supported. It provides E-commerce functionality for WordPress sites, making it a powerful alternative to Shopify. The WordPress plugin WooCommerce currently powers 29% of all online retailers worldwide. Since is an open-source platform, you will either need some coding experience to design your dream E-commerce site or the funds to hire a web developer to do it for you. But do not give up hope!

What Makes Wordpress with WooCommerce Great?

The help and support provided by WooCommerce are the finest, receiving a perfect 5 out of 5 in our testing!

What Makes Wordpress with WooCommerce Unique?

Based on our thorough study, Bluehost is confidently advised for hosting your WordPress website. It received the highest ratings in research for server uptime, value for money, and customer service. Bluehost's recommendation by WordPress and its tailored price plans for WordPress users make it a stunning choice. As for the price of WooCommerce, you can download the fundamental WooCommerce framework for free, which includes numerous free plugins. For more sophisticated functionality, you have the option to purchase premium extensions.

WooCommerce's affordability and value-for-money features earned it an amazing 4.4/5 rating in our study. WooCommerce allows you to create a very sophisticated and capable E-commerce store, but it requires dedication to maintaining the technical aspects of your store. If you prefer creative freedom and robust apps, the techier crowd will benefit most from WooCommerce, which offers great flexibility.

12. Shift4Shop


Shift4Shop is a useful Shopify rival created to appeal to small businesses that wish to access add-ons and supplemental services, such as affiliate marketing and dropshipping support. One of Shift4Shop's main points for owners of small businesses is its capacity to offer a range of distinctive services at a price very similar to Shopify.

What Makes Shift4Shop Great?

Shift4Shop is a fully-hosted E-commerce service, similar to Volusion. This implies that you won't need to spend as much time figuring out the back end because all the challenging issues will be resolved for you. 

Additionally, even though Shift4Shop offers a variety of packages to suit different consumers, each includes access to infinite product capacity, a huge selection of payment options, and outstanding customer care. Another advantage of Shift4Shop is that it makes it simple to integrate your storefront with your advertising and marketing plans.

What Makes Shift4Shop Unique?

You can integrate your store with services like email marketing, Amazon, Google Analytics, and Facebook, simplifying developing fresh ideas for boosting conversions.

13. Ecwid


Ecwid is an easy-to-use, feature-rich, and excellent beginner's solution for online product sales of all kinds. Ecwid stands out from the Shopify rivals on the market since it integrates with your current CMS. This implies that if you currently have a website, you do not need to create a new one from scratch. Instead, you may add sales skills to start selling right away. With various features, including the ability to update the transaction process and customise your checkout pages, Ecwid is adaptable and versatile.

What Makes Magento Unique?

You may offer your clients unlimited product possibilities, and the user-friendly backend integrates with the CMS you already use, so you do not need to learn any new software from scratch.

What Makes Ecwid Unique?

Ecwid is straightforward and efficient; it may not have as many cutting-edge features as some top-store solutions, but you will get all the assistance you need for a thrilling shopping experience. You can also accept various credit cards and payment methods to avoid scaring away customers with restricted options.

14. Magento


Another piece of software vying to be the greatest Shopify rival is Magento. Before BigCommerce and Shopify, Magento was the best platform for creating a successful online store.

What Makes Magento Great?

In the history of online commerce, this open-source platform stands out as one of the most reliable SaaS choices. Businesses have the opportunity to design amazing shopping experiences thanks to Magento's E-commerce platform, which offers limitless product uploads, sensational security, and rich performance. You can be sure that you are getting all the advantages of a worldwide ecosystem of partners, developers, and merchants because Magento Commerce is a component of the Adobe Commerce cloud experience and is ready to support the expansion of your business.

What Makes Magento Unique?

Magento is especially helpful for large organisations regarding order administration, business intelligence, and marketplace support. One of the biggest in the industry, the Magento marketplace provides access to everything from top ERP systems to CRM platforms like WordPress. Unfortunately, it is important to remember that Magento is currently one of the more expensive alternatives to Shopify.

15. Pestashop


For today's smaller businesses, Prestashop is a superb open-source platform and an excellent Shopify substitute. Prestashop contains everything you need to enter the world of E-commerce and was created to allow anyone to start their online store in minutes.

What Makes Prestashop Great?

With various themes, you may personalise your store, use customer relationship management tools to expand your business, and keep tabs on your sales figures.

What Makes Prestashop Unique?

Prestashop gains from a vibrant and dedicated developer community, much like WooCommerce. To use Prestashop, though, you do not need to use WordPress. Any CMS system can access this service. Unlimited access to the internal code of Prestashop is included. You must establish your security, hosting, and compliance standards, though.  Although the service is free, there are other costs to consider when starting your store. You must confirm that you can utilise an open-source platform successfully.

How Do You Pick an Alternative to Shopify?

With many choices available, the process can become overwhelming. The easiest way to choose a Shopify substitute is by identifying what you dislike about Shopify the most. If you find it annoying to download new programs to expand your website's functionality constantly, then Shopify's reliance on third-party apps might be a headache. In this situation, you should look for a Shopify alternative with as many pre-built features as possible. The Fynd Platform would be your best option as a Shopify substitute in this scenario. From our user interviews, five main criteria emerged as crucial determining variables for users. Here's a quick summary of the most effective platforms in each category:

  • Best overall website feature: The Fynd platform
  • Ease of use: Squarespace
  • Cost-effectiveness: Square Online
  • Sales Features: BigCommerce
  • WooCommerce with Bluehost offers customer assistance.

After reading this list, you should be able to make decisions more quickly. Another factor to remember is your level of tech expertise, which will play a role in your decision regarding the best Shopify substitute. If you are a coding expert, an open-source platform like the Fynd Platform would be suitable, as it allows you to customise your online store infinitely. On the other hand, website builders like Wix, Squarespace, Square Online, and even BigCommerce are designed for non-technical individuals and provide all the tools you need to set up an online business."

How Important Is The Price And What Are The Other Factors?

How Important Is The Price And What Are The Other Factors

Price should be one of the primary factors, but it's not the only consideration. Many platforms offer free plans but have various paid plans at different price points. If you're just starting with your online business, trying out a free plan can be a good way to see how the platform works for you. However, if you're committed to expanding your company, you may eventually need to switch to a premium plan. Another important factor is the overall cost. Does the platform impose a monthly fee in addition to transaction or processing fees for each purchase? Additionally, consider whether a separate payment gateway is required or if you can use the platform's integrated payment processing. These are crucial inquiries while analysing pricing and deciding.

1. Hosting

Hosting is yet another crucial factor to consider. Some websites, like Shopify and Wix, charge a monthly subscription price, including hosting, while WooCommerce and Ecwid do not include hosting but make it simple to set up your store on a hosting platform like WordPress. If you're unsure which choice is best for you, consider how much control you desire over your store's hosting. A hosted solution like Shopify or Squarespace can be the best option if you want the platform to manage everything. On the other hand, a self-hosted solution like WooCommerce can be a better choice if you feel confident in setting up your server.

2. Options for Themes and Design

Options for themes and design are essential when setting up your online store. To achieve a branded and professional appearance, it's important to choose a platform that offers a variety of themes and design possibilities. Some platforms, like Shopify and Wix, provide many themes. Others, such as Ecwid and Squarespace, may have a smaller number of themes but offer more freedom to customise the look of your business. Consider how crucial design is for your company. A customisable platform can be the best option if you want a wide range of themes.

On the other hand, if you enjoy working with programming and want more control over your store's design, a platform with open-source or API capabilities may be your best choice. With these platforms, you can often find themes that the platform offers, hire a web designer, or even purchase a ready-made theme from a marketplace like Etsy.

3. Easy to Use

Ease of use is a crucial factor when choosing a platform. If you're new to E-commerce, you'll want a simple platform to set up and use. Even if you're experienced with E-commerce and considering migrating to a new platform, it's important to consider whether a migration service is available. The last thing you need is a platform that takes weeks or months to understand fully. Take advantage of the free trials and demos that various platforms offer to assess their ease of use. Evaluate factors such as the time it takes to set up a store, the ease of adding products and categories, and the overall user interface of the platform.

4. Security

Security should always be your priority when operating an online store. Protecting your consumers' information and preventing unauthorised access by hackers is crucial. When evaluating security, look for a platform with features like SSL encryption and PCI compliance. PCI compliance ensures that your store is secure from hackers, while SSL encryption is crucial for safeguarding your consumers' data. Furthermore, search for a platform that receives frequent updates with the latest security fixes. This ensures that your store is always protected from the most recent threats.

5. Options for Payment Processing

Payment gateways were mentioned in our price and fees section but merit a second mention. Make sure the platform you select provides a variety of choices for processing payments, including credit and debit cards, as well as well-known payment processors like PayPal, Stripe, and Apple Pay. Additionally, consider the platform's other features, such as the capability to set up subscription-based payments or recurring purchases. These features can highly benefit companies that offer goods or services repeatedly.

6. SEO Options

If you want your store to be successful, it's essential to ensure potential customers can find it. That means making your website search engine-friendly, particularly for Google. When evaluating a platform's SEO capabilities, look for features like a built-in blog, customised URLs, meta tags, and social sharing buttons. These capabilities can help increase traffic to your store and optimise your website for search engines. Additionally, consider whether the platform offers any extra tools for SEO, such as the capacity to design unique pages or incorporate structured data. These features can further enhance the visibility of your website in search results and attract more customers to your online shop.

7. Customer Service

The last thing you should consider when selecting an E-commerce platform is customer service. Now and then, something may go wrong, and you will need to be able to rely on the customer care staff of your platform to assist you in resolving any issues. When evaluating customer service, look for features like round-the-clock assistance, live chat, a community support group, email help, and a knowledge base.

Access to these features will allow you to seek assistance when needed. Another important factor is the calibre of the customer service staff. To learn more about other users' experiences, read their reviews. This can help determine if the platform's customer service lives up to its marketing claims and hype.

How Does Shopify Compare To Its Rivals?

How Does Shopify Compare To Its Rivals

Ultimately, there is no one-size-fits-all approach to selecting the top E-commerce service online. While Shopify may stand out as one of the most popular software options for those in the E-commerce business, many additional solutions are available. Your investment will rely on the exact capabilities your E-commerce solution needs to offer. For instance, if you want to sell fewer than 50 products, Wix can be your best Shopify substitute. On the other hand, if your company is large and requires extensive customisation and specialised capabilities, you might choose the adaptability of a solution like BigCommerce. The ability to provide a one-stop shop for online sales has been the cornerstone of the BigCommerce brand.

Which Shopify Competitor Should You Choose?

Which Shopify Competitor Should You Choose

For a great internet store creation, you should consider using the Fynd Platform, which starts at $7.52/m (INR 599). It scored 4.7 out of 5 overall, the highest among all the platforms we reviewed. Fynd Platform offers excellent cost-efficiency and beginner-friendliness, meeting a small store's requirements. Before choosing the best E-commerce solution, you may need to do much research. Using the free trials offered, you can try out the drag-and-drop capability and back-end performance of many E-commerce solutions mentioned above. Trying out tools before purchasing them can help you make a more confident decision.

At the same time, make sure you have a strategy in place for how you will narrow down your options. Do you require hosting so you won't worry about security or hosting companies? Or do you prefer the adaptability an open-source service offers? Consider whether you need an E-commerce solution that provides a variety of payment and delivery alternatives or if a straightforward website builder with a few customisation options would suffice. The more information you have about your company and the type of sales you want, the simpler it will be to choose a Shopify substitute that is right for your business.

Successful Case Studies of Fynd Sellers

Ruosh, a well-known name in high-end footwear based in Bangalore, India, increased its omnichannel sales by 300 per cent with the help of the Fynd Platform. The company has 35 company-owned stores spread across 13 cities and more than 300 points of sale, including all significant Indian E-commerce platforms. Ruosh rapidly expanded its presence across important account channels through dedication to innovation, comfort, and craftsmanship. Since the initial epidemic wave, the company has experienced a remarkable 300 per cent growth in multichannel sales from July 2020 to July 2021.

What did the Fynd platform accomplish?

In June 2018, Ruosh and Fynd Platform joined forces. Since then, Fynd Platform has provided ground-breaking technological solutions and helped Ruosh overcome numerous challenges, assisting the company in growing and stabilising its position in the market. One of the key contributions of Fynd Platform was enabling multi-stock point links on Ruosh's corporate website and third-party markets, which significantly boosted its omnichannel strategy.

Over the past three years, Fynd's impact on Ruosh's omnichannel business has been significant. Fynd Platform assigns a Growth Manager to each brand, responsible for assisting them in achieving growth through various tasks, including regular business review calls, stock health sanity checks, discount planning insights, and daily shop operations checks. These efforts and other special deals have substantially impacted Ruosh's success. As a result of these strategic measures, Ruosh addressed various challenging issues and achieved a milestone transaction of Rs. 1 crore in November 2020.


With a love for creative innovation and a desire to keep up with the dynamic, ever-changing global fashion industry for today's 'Young & Restless' generation, Spykar, a significant denim brand in India, was launched in 1992. Spykar employs franchisees, but unlike large retailers, they collaborate with independent, smaller businesses to cater to younger clientele. The company also conducts online sales through affiliate companies like Myntra, Amazon, Flipkart, Tata CLiQ, Nykaa, Ajio, and others, which store warehouse inventory.

Discussions with Fynd Platform revealed that Spyker's omnichannel selling strategy required systemic changes. This involved transforming how they interacted and collaborated with franchisees and markets, eliminating middlemen to enhance inventory management, and taking complete control. After discussing ideas with Fynd Platform, Spykar's team began planning their omnichannel transformation. This phase was split into two: setting clear goals for what they wanted to accomplish and gradually introducing the necessary changes into the model without affecting ongoing sales.

Want to Start Selling Online with Fynd Platform?

Fynd Platform is our top-rated ecommerce website builder, and for good reason with 30 days free trial!

Using The Fynd Platform, How Can I Make A Website?

Using the Fynd Platform, you can set up your online store following these simple instructions:

Select a Business Idea: The first step in setting up an online business is choosing the products or services you will provide to customers.

Market Research and Competitive Analysis: Identify your target market and determine the most effective selling methods. Learn about your competitors to differentiate your business from them.

Establish Your Brand and Company: Choose a memorable brand name and a catchy logo after identifying your target audience and competitors.

Choose the Best E-commerce Platform for Your Website: Among the various E-commerce platforms available, select the best one to build your website. The Fynd Platform is an excellent omnichannel retail business solution that provides a wide range of features for a fair price, including marketplace catalogue creation, shipping assistance, payment gateway integration, user and API documentation, data insights with tracking and analytics, and more.

Focus on Omnichannel Customer Experience: Develop an omnichannel customer experience strategy to improve the shopping experience and promote brand recognition.

Branding Your Business: Create a marketing strategy that works for your brand and implement it. Learn about SEO and SEM to attract people to your website. If you have chosen to build your website using the Fynd Platform, you can start email and SMS marketing campaigns, leverage SEO, and receive customer feedback.

Now, you are ready to create and expand your online business. Give your customers the freedom to purchase wherever and whenever they want.

Top Free Shopify Competitors

Top Free Shopify Competitors

The top free Shopify alternatives are Square Online and WooCommerce because both platforms offer free usage. However, it's essential to remember that WooCommerce is a self-hosted E-commerce platform, which means you are responsible for hosting costs. Hosting costs typically range from $5 to $15 per month, and you will also need to connect your domain name, which costs about $10 per year. Additionally, if you lack technical knowledge or experience difficulties setting up your store, you may need to hire a developer to assist you, which can incur additional costs. On the other hand, Square Online offers hosted drag-and-drop website builder plans ranging from $0 to $72 per month, making it an excellent choice for non-technical individuals seeking a very affordable alternative.

Top Shopify Competitors For Large Businesses

Top Shopify Competitors For Large Businesses

The Fynd platform is the ideal Shopify substitute if you are a non-technical person and plan to sell more than 50 products online. It is an all-in-one platform for building online shops. In the second position, we have BigCommerce. If you want a more sophisticated and technically challenging platform, consider Magento or WooCommerce.

Some Additional Online Retail Choices

ome Additional Online Retail Choices

There are additional online shopping solutions than Shopify. These consist of:

1. Amazon


The largest online retailer in the world. Amazon provides a platform for companies to sell their goods. It offers various options, such as a marketplace, logistics services, and marketing tools.

2. eBay


Another well-known online store that provides a venue for companies to market their goods is eBay. It includes various features like auction listings, buyer protection, and payment choices.

3. Etsy


Etsy is a popular online marketplace for companies that sell handmade or antique goods. Customise your store, manage orders and listings, and use marketing tools to promote it on Etsy.

4. Faire


A website created especially for retailers of wholesale goods. Businesses can handle orders, communicate with customers, and receive financing with Faire.

5. Walmart 


Walmart is a well-known retailer that also provides an online marketplace for companies to sell their goods. It offers features such as product listings, order management, and delivery choices.

Summary: Top Shopify Competitors To Consider In 2024

Top Shopify Competitors To Consider In 2023

  • For overall great internet store creation, you should consider using the Fynd Platform, which starts at $7.52/m (INR 599). It received a 4.7 out of 5 overall, the highest among all the platforms reviewed. Fynd Platform offers excellent cost-efficiency and beginner-friendliness, meeting a small store's requirements.
  • Squarespace is best for beautiful storefront designs, starting at $23/m.
  • Square Online offers the best deal, starting at $0/m.
  • BigCommerce is the most adaptable e-commerce website builder, perfect for expanding enterprises.
  • Volusion offers the best analytics options for tracking your store's data starting at $35/m.
  • WooCommerce powered by Bluehost is a user-friendly and economical platform, starting at $0/m plus hosting costs.
  • Wix is the best option for shops with fewer than ten items for sale.

Conclusion: Shopify Rivals & Alternatives

There are a few additional Shopify alternatives to consider if you have tested Shopify and found it to be a poor fit for you or are still conducting your initial investigation.  For opening a new store or moving an existing one, the Fynd Platform is fantastic and capable of doing anything! BigCommerce is a great Shopify substitute for online stores that sell more than ten items. It comes with a ton of simple built-in sales and marketing tools, allowing you to concentrate on expanding your website without relying on too many third-party programs. With its excellent sales functionality and scalability, BigCommerce is a worthy rival to Shopify. Except for WooCommerce, every platform on our list offers a free trial, allowing you to decide which is ideal without taking risks. We strongly advise signing up for a free trial (or two) to determine which Shopify rival is perfect for your needs.

Maximize Festive Season Sales With Fynd Platform

Learn from the masters and cracks the code to festive season sales success with Fynd Platform's Festive Readiness Guide

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What Shopify substitute is the simplest to use?

The simplest Shopify substitute is the Fynd Platform. With its user-friendly editor, you can have your online store up and running in just a few hours, offering both ease of use and sophisticated selling features.

What is the least expensive Shopify substitute?

The least expensive Shopify substitutes are Square Online and WooCommerce, both free to use. Square Online offers plans starting at $12, providing excellent value with great sales tools.

Which alternative to Shopify has the greatest templates?

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The Fynd Platform and Wix offer the greatest templates for an alternative to Shopify. Fynd Platform provides high-quality designs with over 70 Squarespace themes, while Wix offers over 800 beautiful templates for a polished and professional store.

Which Shopify substitute is the most effective for small businesses?

The Fynd Platform is the most effective Shopify substitute for small businesses with less than 50 products. It offers a quick and easy setup with reliable E-commerce features.

Which Shopify substitute is the most effective for big businesses?

For big businesses looking for a Shopify substitute, the Fynd Platform is ideal for non-technical individuals selling over 50 products. BigCommerce is a close second, while Magento and WooCommerce offer more sophisticated options.

Should I use Shopify or WooCommerce?

Choose Shopify if you prefer a user-friendly, all-in-one solution. Opt for WooCommerce if you are tech-savvy and want more control with open-source customisation.

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