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Most Profitable Diwali Business Ideas Online For 2024 (Earn 2 Lakhs in 7 Days)

Most Profitable Diwali Business Ideas Online For 2024 (Earn 2 Lakhs in 7 Days)

Maximize Festive Season Sales With Fynd Platform

Learn from the masters and cracks the code to festive season sales success with Fynd Platform's Festive Readiness Guide

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During the winter, millions of people worldwide celebrate Diwali. One of the most significant holidays in Indian culture, it symbolises a fresh start for each family, company, and society, which makes Diwali business ideas online a great business prospect. Diwali is unique mostly because people like celebrating and giving gifts. As a show of thanks, businesses give Diwali bonuses to their staff, while individuals share sweets and dried fruits with their friends and extended families.

Numerous new company concepts surface every year to meet the diverse demands of those celebrating the event. Corporate giving has dramatically changed, and businesses are now using more creative and useful presents to boost morale among staff members.

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During Diwali, people are continuously seeking personalised presents, alluring deals, and tempting discounts. Taking pleasure in experiences rather than tangible gifts is a newer trend that has gained popularity. Spas, trips, day picnics, events, house cleaning services, and so on are indulged in by people.

Therefore, this is a fantastic moment to start a company that can provide them more for their money while still being distinctive. Let us examine some of the top original business concepts you might introduce for Diwali.

Is a Diwali-Based Business Profitable?

People celebratng diwali.
According to this article from The Times of India, India's consumers spent a record amount on goods in the previous ten years, totalling Rs 1.25 lakh crore, even though inflation is still high.

The trade organisation had already predicted that this year's Diwali will bring in an aggregate revenue of Rs 1 lakh crore. According to estimates, consumer spending will have increased by approximately 3 lakh crore by the end of the year. Approximately Rs 72,000 crore in sales were made during Diwali 2020, compared to Rs 60,000 crore in 2019, Rs 50,000 crore in 2018, and Rs 43,000 crore in 2017. This information comes from the Confederation of All India Traders (CAIT).

The confederation said that the increase in demand was not the result of "Revenge Buying," but rather a "Sustainable" trend, as purchasers' trust has grown as a result of increased vaccination rates and declining transmission rates.

What Are The Best Diwali Business Ideas?

Below, we have listed the top business ideas that you can try out this Diwali!

1. Sell Diwali Food

Diwali famous food items are placed in the thali.

Diwali is known for its sweet and savoury celebration foods. Diwali snack preparation has grown to be extremely laborious due to people's hectic schedules, therefore they frequently opt to outsource it. As long as the quality is maintained, this business is very profitable. Diwali snacks give a lot of room for innovation; you may earn a significant profit by offering the consumer stylish packaging, personalised gift boxes, and alluring discounts and promotions.

Food is essential to every celebration, so you may consider starting a Diwali snack company. People like to purchase sweets and dried fruits during this period because they share sweets at that time. If you are skilled in the culinary arts, you may make sweets that are far healthier than typical sweets. People choose to consume a variety of sweets during Diwali that includes a flavour of ghee and dried fruits.

You may start a company manufacturing laddoos, chillies, barfis, and many other things during Diwali. Additionally, you can get dishes and boxes ready for serving guests refreshments. About 20 million people are anticipated to shop during the five-day event, which is an increase from 2016. According to RedSeer Consulting, online businesses will be the biggest winners of the year.

2. Sell Customized Gifts or Dry Fruits

Dryfruits placed in the counter for display.

The most common presents given during Diwali are dry fruits. Diwali is a time when people engage in buying a variety of exceptional and unusual gifts. For Diwali gifts, wrapping for dried fruits, carefully produced chocolates, and personalised and unusual presents like photo frames or art packages might be fantastic ideas. Social media trends indicate that there will be more gifting choices available over the Diwali season. T

his is one of the greatest Diwali business ideas to use if you have a creative side. However, you must remember that selecting a proper platform to sell your products plays a huge role in how successful your business is going to be. Fynd Platform - Fynd is a SaaS platform with a range of native features and numerous integrated apps (nominal separate subscription fees apply). Additionally, you may select from a variety of expert and responsive themes while building your website.

In only a few easy steps that we have listed here, you may launch your company online. If you lack the technical expertise required to create a website or include payment options, don't be concerned. You can always rely on Fynd.

3. Decorative Things for Diwali

Lantern of diwali decorated for selling.

Diwali is a lavish holiday where adorning the home is a custom. Selling ornamental products like diyas, zhalers, and other items may be an incredibly lucrative and one-of-a-kind business idea to start with. Offering a house decoration service for Diwali festivities is a fantastic alternative. Some families throw large gatherings, get-togethers, or card parties with outside decor.

As per this article from Business standard, among the creative business concepts for Diwali are the sale of goods or the provision of home decoration services. This Diwali, consumers all over the nation spent Rs 1.25 trillion on merchandise, assisting shops in posting sales that are decade highs – a sign of sustained demand even as inflation remained high.

The enormous sales reaction, according to the Confederation of All India Dealers (CAIT), which represents approximately 70 million traders, came as a much-needed reprieve for retailers who have been experiencing a slump for the previous two years. Additionally, it has given companies hope for the foreseeable future.

4. Start a Business of Green Crackers

A girl cracking green crackers.

It is time we stopped using firecrackers and started taking environmental issues seriously. However, Diwali festivities would not be complete without fireworks. Launching a green crackers shop might be the finest Diwali business idea since it maintains the ideal mix between celebration and sustainability. Green crackers are manufactured of fewer toxic basic ingredients and have a smaller shell than ordinary crackers.

They represent a distinctive commercial innovation that is currently uncommon. Using these environmentally friendly crackers for Diwali might be a successful business strategy. RedSeer Consulting had already predicted that the first week of the festival season would see sales of $4.8 billion.

Comparing this year to the previous, the total number of online consumers increased by nearly 20%, with Tier 2 accounting for about 61 per cent of all users. Additionally, it said that "gross merchandise value per shopper has risen by 1.04X—indicating an innate desire in the customer."

5. Start a Video and Photography Business

A man is recording a girl playing violin.

Everyone appreciates seeing images and videos of their past experiences, and around Diwali, customers can purchase photography or videography packages to capture unique family celebrations or memorable moments. This may be one of the first commercial ventures to launch around Diwali.

As per business, The market for photographic services is anticipated to increase at a compound annual growth rate (CAGR) of 10.6 per cent, from $32.92 billion in 2020 to $36.42 billion in 2021.The COVID-19 shutdown has caused the market for photographic services to be evaluated in the Global Photographic Services Market Report 2021.

6. Sell Spa Packages for Diwali

A women taking spa treatment in the parlour.

Diwali is also a time for indulging in oneself, and studies have shown that individuals spend money on luxuries like spa treatments or vacations. Diwali spa services are quite popular at home during this season. This might be a fantastic seasonal company idea if you have the necessary expertise for this service.

Take an example from the fashion and skincare rand Lakme. Last year, a limited-edition Diwali package from Lakmé Salon was given out, starting at Rs. 1900, which included head-to-toe services to glam up and light up the holidays! The buyer could choose treatments that will give your skin a Diwali shine during the festival of lights, such as the Moroccan Liquid Gold Ritual or the Lakmé Gloss Intense Hydrating Ritual.

7. Start a Diwali Festive Clothing Business

A man wearing kurta for diwali.

Consumers who are constantly searching for the greatest value on a lovely yet distinctive outfit may find festive attire to be challenging. Something that will make them seem fantastic without significantly loosening their budget.

A great seasonal business idea to start with is festival attire. This might be a successful company idea if you have a strong understanding of fashion and are interested in the fashion industry. According to Bhartia and Khandelwal, this time around, buyers picked Indian products, costing Chinese exporters a direct loss of nearly Rs 50,000 crore in revenue.

8. Become an Event Coordinator for Diwali

Tables and chairs decorated for an event.

As was previously said, it is customary for individuals to have family gatherings and celebrations at their homes for Diwali. If you have experience organising fun events, this may be a fantastic opportunity, particularly for Diwali. An all-inclusive festival package may take care of the cooking, decorating, and modest gifts for the visitors, freeing up the hosts to interact with them. Here is a collection of tips for "How to Plan a Fabulous Diwali Party."

THE GUEST LIST:  Many times, individuals assume that calculating the invitees mentally is sufficient. However, there are situations when you tend to overlook visitors or underestimate the number of attendance. If you do not really know how to hold a Diwali party, start by making a list at the start of the design process to ensure that you don't forget anyone or invite too many guests.

THEME: Everyone often adheres to the same theme when attending a Diwali party: traditional attire. Giving it a Bollywood-themed night where everyone gets to appear dressed as their favourite B-town figure would give it a unique touch.

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DÉCOR: Use diyas, candles, and lots of light to decorate your home during Diwali. Choose the newest styles of lights and colourful candles. While it makes sense to use electric lights for the exterior as the wind might put out candles and diyas, you need to take extra care while placing them inside to ensure that they are not close to any combustible materials. When you have youngsters in the house, use additional caution.

The most popular card game during Diwali is teen Patti, but you don't have to stick with it. You might also spend money on a poker set and have it close by. Those who choose not to gamble can choose from a variety of enjoyable group games, including taboo, UNO, etc.

9. Start a Holiday Planning Business for Diwali

People enjoying in the swimming pool in the resort.m

Many shoppers choose to spend their holiday season celebrating the event. There is a large demand for travel packages to some stunning locations that offer alluring discounts and appealing promotional offers.

With this concept, one may make use of the travel industry's potential during the holiday season, which has shown enormous development over the previous 10 years. To increase sales, you may also think of fun festival deals.

10. Start a Home Cleaning Services Business for Diwali

A women holding cleaning detergants in her hand.

When the home is cleaned up and given a fresh coat of paint, you can tell it is Diwali. When Diwali is halfway through and the cleaning is finished, you realise that you are too exhausted to participate in the festivities. One of the emerging business opportunities that have received significant traction is this one. Most people like to have their homes cleaned and painted.

This is a great seasonal business idea to start if you are knowledgeable about it. You can work with businesses that hire independent contractors to provide cleaning and other services. If you promote it well, there is a good possibility it will not simply be a seasonal business concept but will also succeed all year long.

11. Start a Recycling Company

Bottles collected in plastic bags for recycling.

When individuals choose to clean, they often come across a lot of useless items. These kinds of activities frequently contaminate the environment, thus action must be taken. Newspapers, used clothing, plastic objects, cartoons, and a wide variety of other stuff. By recycling the items, you may lessen environmental waste. The most efficient approach to getting money quickly may be through recycling. You must contact the businesses that assist in recycling items to do this.

You will need money for it, but you won't have to spend much. You may either gather such items for free or you must purchase them from every family. You have two options - either start recycling on your own, or give it to businesses who recycle stuff.

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12. Sell Mobile Phones Online

A person holding phone in his hand.

Since there are fewer phones on the market than there are buyers, this year's merchants have seen an increase in the average selling price of phones by 12 to 15 per cent. The ASP for phones in online sales this year was Rs 19,000, up from Rs 17,000 in 2020 and Rs 13,000 in 2019, according to consultancy firm Counterpoint Research.

This year, fresh releases, affordability considerations connected to discounts, bank incentives, and brand-smart upgrade programmes kept the demand for mobiles and appliances robust. Additionally, statistics from research firm RedSeer revealed that during the first week of the festive sales, Rs 68 crore worth of cellphones were acquired across platforms per hour.

Xiaomi, a manufacturer of smartphones, claimed to have sold over 2 million units over the Christmas sale's five days, compared to the rival realm, which only sold over a million units during the first three days.

Approximately $7.6 billion worth of smartphones will be sold during the current holiday season, according to Counterpoint, which began when the online platform goliaths Amazon and Flipkart launched their annual discounts during the first week of October.

More than 84% of mid-range smartphones purchased on Amazon were 5G capable as Bharat prepared for 5G. More than a million buyers used Amazon to make their first smartphone purchase. During this period, one out of every six smartphones and one out of every four TVs sold had Alexa built-in or integrated with Alexa.

Every minute, more than 120 audio goods were bought. Throughout the event, Alexa, an Amazon voice assistant, responded to over 36 million inquiries. Players like Amazon, Walmart-owned Flipkart, Reliance's JioMart, and Tata Group are vying for a piece of the country's online industry, which is expected to grow to $1 trillion by 2025.

13. Sell Puja Accessories Online

A man placing agarbatti in puja thal.

Selling religious ritual products at the time of year when people hold home pujas can be a great business prospect. You should thus think about alternative vocations that deal with the objects used in puja.

People visit stores to purchase the numerous items they require for religious events. You may create a business to provide all of the necessary goods for religious performances, and it can be successful all year round.

Products like clay lamps, candles, and paper mache lamps were in demand and allowed tiny potters, artisans, and handicrafters to make good money. There was a large demand for desserts, dried fruits, shoes, watches, toys, home decor, and fashionable attire. According to them, customers spend over Rs 9,000 crore on gold accessories and silverware, while Rs 15,000 crore was made by dealers supplying packaging materials.

Online players have already seen increased sales. Sales increased 23% year over year during the first week of the online festival sales in October, which included several e-commerce companies in 2021. 4.6 billion (Rs 32,000 crore) worth of items were therefore sold online, according to a recent study by local business RedSeer Consulting.

How Can I Sell On The Fynd Platform The Best Way Possible?

You may start selling right away on the Fynd platform even if you've never built a website because the selling process has been made as simple as possible for your convenience. You may ask us to create an online store for you that is both user-friendly and SEO-optimized! Small companies may sell their goods utilising established channels like WhatsApp with the aid of Fynd Platform. The Fynd platform can be useful, especially if you do not know a lot about technology.

The steps listed below make it simple to create an online website:

Step 1: Log in to your Fynd Platform account in the first step. If you do not have an account, you may easily create one. Just visit and register in a matter of seconds.

Registering website free of cost on Fynd Platform.

Step 2: Check to see whether the Sales Channel option has a "+" icon next to it. Click on the Online Store, and then select New Application.

Second step of selling products on Fynd Platform.

Step 3: After you click Next, a box will go up asking you to enter your information and select the content you wish to put on your website.

Selecting products that you want to sell on Fynd Platform.

Step 4: Find the domain name for your website. Make your selection from the available domain names. That will be the internet address for your shop.

Step 4 of selling Poducts on Fynd Platform.

Step 5: Next, select "Digital" as the Type under the Products category. After that, pick the appropriate Department before typing in the course name. After that, add the item name for the course.

Choosing product type on Fynd Platform.

Step 6: To make it more appealing, use some images or other visual material. Next, create a succinct description of your product. Then click the Save button. Make sure you've written a clear explanation and used a sufficient number of photographs.

Adding media and explaining products on Fynd Platform.

When selling a variety of items, repeat steps 5 and 6. Simply use WhatsApp to communicate the online store's URL to customers after the procedure is finished.


Numerous fresh thoughts and ideas get popular every year, luring customers to alter their Diwali celebrations. To maximise profits from this event, one might explore a variety of small business concepts. A client will pay attention if there is a suggestion that will enhance the festival celebration. Diwali is the greatest opportunity to take the leap and turn your original business concept into a successful enterprise if you want to make big money.

Maximize Festive Season Sales With Fynd Platform

Learn from the masters and cracks the code to festive season sales success with Fynd Platform's Festive Readiness Guide

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Which items are in the highest demand during Diwali?

Among the most popular things during Diwali are diyas, ornamental products, chocolates, namkeen snacks, rangoli goods, puja products, baked goods, crackers, and dried fruits.

What is the typical investment made during the Diwali season?

An average investment of INR 10,000 to 30,000 may be used to cover some startup costs and acquire raw materials for the majority of firms.

What exactly are green fireworks?

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The Indian government issued a guideline that led to the production of green crackers as an alternative to regular crackers. Compared to conventional crackers, it has less toxic ingredients and produces a lot less noise and air pollution. One of the finest Diwali business ideas is selling green fireworks.

What effect did the epidemic have on the Diwali business?

The pandemic has boosted Diwali sales as consumers now prefer buying from home enterprises to brick and mortar stores or wholesalers. Trends indicate that by 2021 when the pandemic's effects could have been thought to be limited, sales would begin to increase.

What is virtual giving, exactly?

A giving choice for clients who purchase things online is virtual gifting. Popular examples include OTT subscriptions, gift cards, shopping vouchers, online courses, subscriptions to health programmes, and e-books.

What businesses are on-demand?

Products like paper mache lamps, clay lamps, and candles allowed little potters and other artisans to make good money. There was a large demand for desserts, dried fruits, shoes, watches, toys, home decor, and fashionable attire. Well-performing prominent retail segments included FMCG products, consumer durables, games, electrical appliances and goods, electronic appliances and white goods, kitchen items and accessories, sweets, and home furnishings.

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