How To sell On Amazon Using Shopify? (Step by Step Beginner Guide)
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If you've never heard of Shopify, let us explain. Shopify is an effective e-commerce medium that enables individuals and businesses to generate online stores and sell goods effectively. This is a pretty straightforward method of managing and building your own company.
Now that Shopify and Amazon have integrated, Amazon has permitted sellers to list their products on both sites. If the seller already runs a reasonably successful business with Shopify's assistance and support, they can keep growing it by using Amazon and start offering on one of the biggest online marketplaces in the world.
However, many individuals mistakenly believe that Shopify and Amazon are the same. Amazon and Shopify are two very different online platforms that operate according to their standards and regulations.
Amazon is an online shopping site. Amazon allows individuals or companies to offer their goods or services on the website, and customers can acquire them by accessing the Amazon website. Shopify functions somewhat differently. Shopify is a niche e-commerce platform. Shopify gives sellers the tools and resources to set up their online stores and sell their products.
For sellers, using Shopify to sell on Amazon is incredibly advantageous. A seller who has successfully built a customer base on Shopify already has products that customers purchase. There is absolutely a chance for you to achieve even more as a seller.
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Why should sellers use Shopify to sell on Amazon?
Shopify is a practical, user-friendly, and robust e-commerce platform that makes launching and expanding a business easy. The online store setup is rapid and straightforward, and no prior knowledge of backend development or tech expertise is necessary for selling.
Shopify includes a lot of unique extensions and plugins, as well as a user-friendly admin panel. The website's design and support adaptability enhance sellers' online shopping experience. One of Shopify's key selling advantages is its advanced SEO tools, which can help rank the seller's website better in search pages and attract more customers.
Furthermore, you can use sophisticated analytics to determine where the buyers come from and adjust the marketing approach accordingly. Another striking feature is that Shopify's mobile-friendly themes are supported on Android and iOS devices.
They include a built-in shopping cart, providing a wonderful experience for both the buyer and the sellers, thus quickly making it the most reliable eCommerce platform in India. The platform offers a marketing toolkit to assist businesses with their online advertising campaigns.
Sellers may utilize the Shopify Kit for their digital marketing strategies. It makes recommendations and executes them depending on the performance of the business, audience, and products. Shopify's businesses can increase their sales and visibility by selling their goods on Amazon, which has a vast customer base.
The platform makes it effortlessly convenient to sell on Amazon, the most extensive online market in the world. It is one of the fastest growing sales channels, thanks to the millions of dollars in sales achieved by American Shopify store owners since the channel's inception, as well as the fulfillment of tens of thousands of Amazon orders with Shopify.
The variety of apps available in Shopify's app store allows sellers to select ones that best suit their needs. By integrating Amazon through Shopify, sellers may now operate their online store while researching the Amazon seller rating. They can simultaneously manage all the inventory and listings in one location.
Sellers can use Shopify to develop and personalize their brand while tapping into the vast potential customer base on Amazon. Shopify helps to suggest the seller's products on the Amazon search page. This not only makes the seller's online store stand out from the competition but also helps strengthen the brand, increase sales, and foster strong customer loyalty and engagement.
Shopify Amazon Integration.
Ongoing progressions in multichannel selling have uplifted the need to extend the business and increment deals across several stages as would be possible. At present, Shopify and Amazon are two notable names regarding top-tier e-commerce platforms on the internet.
Requirements to integrate Shopify with Amazon
With the evolution of the e-Commerce platform, it is now easier than ever to become a global entrepreneur. There are numerous platforms, inventory fulfillment, and shipping options available. You should consider integrating your account with Amazon if you sell on Shopify.
If you want to start or already have a Shopify store, you can easily integrate it with Amazon to sell on that platform. This is a fantastic option for entrepreneurs because it provides access to the world's largest e-commerce platform.
Before integrating Shopify with Amazon, you must consider several essential factors.
1. You must have a Shopify account. Log in to your Shopify account and enter your email address to begin the integration process. Also, ensure that your web store is distinct and that all products are correctly classified. At the same time, you should have an Amazon account.
2. Amazon has two types of seller accounts: professional seller accounts and personal seller accounts. Choose the first of these two because it charges less.
3. Make sure you've signed up for Amazon FBA (Fulfillment by Amazon) to ship and deliver your products. Additionally, make sure that both Amazon and Shopify support the same currency.
4. You can purchase unique UPCs (Universal Product Codes) for your products to ensure smooth integration. Furthermore, ensure that the product inventory levels on the Shopify web store reflect real-time values.
5. Sellers must know the requirements to be fulfilled by having an active Amazon professional seller account. To get a report on Amazon, they first need to go through the task interview questionnaire, and they are required to have a bank account into which Amazon will transfer their earnings.
How to sell on Amazon using Shopify Step by Step
Shopify's traders have no reason not to try Amazon. Last time, the platform integrated with the business, allowing users dealing in USD to list their items on the site effortlessly. Simply add the Amazon sales channel to your Shopify account to produce available listings in different product categories.
1. Check your eligibility and classification.
The first step is to confirm that you're eligible to vend on Amazon's commerce via Shopify. Qualified traders sell products in one of the supported categories with prices listed in USD or CAD. Shopify supports a wide range of Amazon categories. Some of them are listed below:
1. Arts and crafts, sewing
2. Sports and the great outdoors.
3. Games and toys.
4. Accessories and Clothing.
5. Household and health.
6. Personal Care and Beauty.
7. The Kitchen and Household.
8. The Patio and Garden.
9. Specific categories, such as entertainment collectibles, need additional approval requirements on Amazon.
2. Register as a seller on Amazon.com.
A professional seller account on Amazon is the first and most crucial step. If you don't already have one, create one through Amazon Services and start selling your items there.
The business name, phone number, taxpayer identification number, and credit card information must all be entered when creating an Amazon seller account. This is essential because it will ensure that Amazon can trust your business.
3. Approval from Amazon.
After creating your Amazon account, you must now confirm whether the product you are selling requires Amazon's approval or not. You must obtain Amazon's permission if it does because this platform was built with strict rules and regulations.
4. Login to Shopify.
Once all the requirements for your Amazon account have been satisfied, you must log into your Shopify account and add your Amazon sales channel to your store. You must complete each step to integrate the two tracks as you proceed. Following this process, data between Shopify and Amazon is transferred between the two platforms.
5. Obtain a UPC.
"Online" is a vast marketplace with many similar products available. To set your product apart from the market, you must have a UPC. A UPC is a distinctive code allocated to each item on the Amazon market platform.
Amazon won't accept your product if you don't have a UPC. To make your selling more accessible, you must possess this code.
6. Using Shopify, create an Amazon list.
This step is crucial if you are new to Shopify and Amazon selling. Shopify's application allows you to create your product listings, and its user-friendly interface is one of its best features. Along with that, you can also match existing Amazon listings with Shopify.
7. Payment option.
If you choose the Shopify payment option, you must enter a little data, including your bank account information and other details, that will enable you to accept payment for the product. Before making a decision, review the terms.
8. Produce a policy for inventory tracking.
You must establish an inventory tracking policy for each Amazon listing you add to your store. You have two preferences: Make use of Shopify's inventory settings. When you pick this option, Shopify will automatically update your Amazon listing to reflect your Shopify inventory. Manage inventory manually. However, you can opt out of having Shopify track inventory if you need to track your list manually.
When you select this option, Shopify will ensure that your product is always available for purchase on Amazon by setting the inventory to 100 in Amazon Seller Central. An Amazon Shopify inventory sync ensures that your patrons never order a commodity that's out of stock, which is a way to produce a bad client experience.
How Merchants Benefit From Shopify Amazon Integration?
Integrating Shopify and Amazon as eCommerce platforms can benefit merchants who use both. Shopify's users can easily add Amazon products to their stores, and Amazon customers can use the Amazon app to purchase items from merchants.
With this integration, merchants can reach a larger audience and increase sales. Amazon is an online e-commerce giant with thousands of visitors daily. It increases the likelihood that your product listings will receive more exposure and generate more online traffic.
If, as a seller, you take your time to integrate your Shopify store with Amazon, you're almost guaranteed to increase your benefits since, according to the research data, 49% of shoppers around the globe initially start their product search with Amazon.
It helps you sell your products through multiple sales channels and expand your market reach. Even if any of these platforms were to cease operations, your company would not suffer from a significant drop in sales. As a result, you will be preparing for the unknown future by selling on multiple platforms.
Selling on multiple platforms allows you to see what products are in high demand, providing you with the right idea of where to use your branding and marketing strategies. Sellers can choose which product to list on Amazon based on the analytics, which enables them to gain a competitive advantage.
Connecting your Shopify products to your Amazon product listings makes them more accessible. You can sync your product descriptions and images to your Amazon seller account, adding more profits to your sales. Shopify's users can add products from both brands by linking their accounts.
Once connected, customers on either platform can purchase items in the other's store without creating separate accounts or navigating different menus. Amazon currently offers hundreds of products in over 30 categories.
As a result, you can easily import this diverse product range into your Shopify store and begin selling it. Additionally, your customers will be able to compare various features and prices. You can reserve your inventory and set special prices for your Amazon product listings. You can use Shopify reports to reconcile Amazon sales.
Amazon allows affiliates to promote its products on its website. Affiliates can earn commissions by promoting retailers' products. Amazon is well-known for its open business model. Your sales revenue will be directly deposited into your bank account within 1 to 2 weeks after your product has been delivered to the customer. This integration makes it easy for shoppers to find what they're looking for, regardless of platform.
What will it cost you?
The cost structure for listing or selling your product on Amazon via Shopify is the first platform that comes to mind when working with Amazon or Shopify. While there are no additional Shopify fees for selling on Amazon, you must maintain a Professional Seller account, which costs $39.99 per month plus a referral fee based on your product category.
Shopify will also take a percentage of your net revenue from each Amazon sale. However, you must pay for the shipping services and other charges associated with the various features of professional accounts that you will use.
How to Make Your Shopify Listings Amazon-Friendly?
If you have a terrific Shopify store, you've most likely optimized your listings to meet Google's SEO requirements. The problem is that Amazon has its search engine. As a result, it's critical to your success on Amazon that the keywords you've included in your listings are search terms that people use on that site when looking for products to buy.
The number of searches for your product will be determined by the keywords you use. Consistent sales for a search term included in your listing also give you higher organic rankings on Amazon. Once again, tools are designed to help you find the best keywords for your Amazon listing.
The AMZ Scout Reverse ASIN Lookup Tool is one of these tools. To use it, select an existing Amazon product, navigate its listing page, copy the ASIN number, and then paste it into the tool. You will be given a list of all the keywords for which the product is indexed in order of monthly searches.
You can also use the Amazon Scout Keyword Search tool to find more valuable search terms. Enter your product's or niche's name into this tool to find additional relevant keywords. Once you've identified all the relevant high-volume keywords, ensure to include them in your listing's product title, bullet points, product description, and backend.
There is no need to repeat them because there is no benefit to having a keyword appear multiple times. Also, include them naturally, so the listing copy still makes sense and conveys the necessary information to the customer.
Drop-shipping from Shopify to Amazon
Drop-shipping relates to a chain of businesses where a third party can send a product straight from the seller to the customer's address without having to deal with stock management. For those looking for drop-shipping services, Shopify is one of the best options. The plans offered by Shopify are more affordable and practical for the vendor.
The benefits of drop-shipping
Drop-shipping is one of the most accessible business models to start because it doesn't require large amounts of funds or a specific place of business, and the person who wants to start this setup doesn't have to organize and maintain the stock.
1. Broad product selection:
Drop-shipping allows you to sell many products without manufacturing them. It does not limit you to trading one or two products.
This industry is the most flexible. A brand can operate from any location, provide various products, and easily alter its offering as the market landscape changes. Buying inventory is more straightforward and less expensive than buying fewer things in more significant quantities, but with drop-shipping, you may sell as many diverse items as you want at no additional cost.
Is drop-shipping from Shopify to Amazon possible?
You can drop-ship from Shopify to Amazon. On the Shopify platform, numerous drop-shipping applications enable us to drop-ship from Amazon. The first step is to add an Amazon seller channel to your Shopify account and list your products.
After that, you can select an appropriate Shopify application that satisfies Amazon's drop-shipping requirements. Drop-shipping is subject to tight restrictions and regulations on Amazon, so remember that you need an Amazon seller account to complete the process.
Shopify's built-in Fulfillment by Amazon integration.
FBA is an Amazon service that allows you to use Amazon's fulfillment and customer service capabilities for your products. Brands can use FBA to send their products to Amazon Fulfillment Centers, where they're stored and shipped to clients.
As a result of the FBA program, the products become Prime Eligible (which entitles you to free standard shipping and 2-day shipping). Only Amazon sellers with Amazon Marketplace accounts for the United States and Canada based on your store currency can use Shopify's built-in Fulfillment by Amazon integration.
If your store currency is CAD, you must have an Amazon Marketplace account for Canada. Otherwise, your Amazon Marketplace account must be limited to the United States. You must use a third-party app integration if you have an Amazon Marketplace account for a different region.
If you use Fulfillment by Amazon for an item, you cannot stock it in the locations that you manage. When you cancel an order that includes an Amazon-fulfilled product, you must also cancel the product's fulfillment on Amazon to forestall the development from being dispatched. When auto-fulfillment is enabled in the shop, new orders are automatically sent to FBA for fulfillment.
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How does this integration affect the new entrepreneur?
The new period of eCommerce has made evolving as a global entrepreneur easier than ever before. There are numerous platforms, checklist fulfillment, and shipping choices. Sometimes it's tough to pick just one. If you are an owner running a successful Shopify shop, you can easily incorporate with Amazon to sell on that marketplace. This is a terrific opportunity, as it offers access to the world's largest eCommerce platform.
How Do Merchants Benefit From Shopify's Amazon Integration?
A Shopify seller with a successful product line should have no trouble succeeding on Amazon. When you are just starting up and learning how to sell things on Amazon, they think of plenty of risks since they don't have a proven enterprise model. As we know, Amazon has too many visitors every day. Amazon algorithms help you build organic traffic and trust on your site with little marketing understanding.
The earlier you begin, the more traffic you will make on your site. Thus, Amazon Shopify integration provides an enormous opportunity for dealers to generate more profits. On the other hand, a trained Shopify seller already has products to sell that people are buying. So, it's a matter of developing with Amazon and proposing those same outcomes, which will help to expand your sales and your business.
How Do I Create a List on Amazon After Choosing a Product?
The fact that you've already organized to sell products using Shopify means you should also find customers on Amazon. However, Amazon has diverse atmospheres, so it's worth researching to see which of your products will perform best in each one. After checking out the data, you may only list some items on Amazon and keep others on your site
What are the requirements for the integration of Shopify with Amazon?
There are a few conditions you'll have to meet before you can combine your accounts:
1. You should have an active Amazon Professional Seller account and your busy Shopify shop.
2. To get an account, you need to go through a Tax Interview, which is just a detailed questionnaire.
3. To go along with the Shopify Amazon integration, you must ensure that you have not selected FBA for exporting your products.
4. You are also required to have essential bank accounts. If you are willing to sell in the US, you'll be required to have a US bank account where Amazon can transmit your revenue. For the differences, you also need one other bank account, which doesn't have to be a US-based bank account. If you are a US resident, you can use the same account for both.
5. You must ensure that the currency in which your products are sold is compatible with the Amazon marketplace in which you intend to sell.
6. Your return policy must be equal to Amazon's. But it depends on which products you sell. You may need authorization for some products from Amazon to sell them on their platform.
Here is a list given below of what kinds of documents you should require:
1. Use a Mobile Phone Number.
2. If you have a GST number (or you are selling a product in a GST-exempt category),
3. You will also require your PAN Card details.
4. Active Bank Account
5. Regarding quarries
How can I start the multi-channel setting and payment setting?
Once the orders are placed, they get into your Shopify account, and you can check the details and other information on the orders page. It syncs the orders from Amazon even if the products are not recorded on the Shopify platform. You can easily find that the demands from the Amazon store are marked as Amazon. If you want to select the Shopify payment method, you need to fill in a few more details containing the payment method and enter your bank details to receive payments for the products sold.
How can I integrate your Shopify store with the Amazon Sales Channel step by step?
Once you activate your Amazon account, log in to your Shopify account and join the Amazon sales channel for your Shopify store.
1. Firstly, go to Shopify and click on the + button in the Sales channel section. Visit Amazon in the Shopify section and press on 'Learn More.
2. Click on "Add Channel."
3. On the last page of the site, choose "Connect to Amazon" to add your Amazon sales channel to the Shopify shop.
4. Continue with the steps to allow the combination of both channels. Once completely done, your Shopify and Amazon data will be transmitted between the two platforms.