Skip to main content

Sizing Guidelines

Apparel Guidelines​

  • Model fit (height), apparel size along with the picture of model wearing the apparel should be mentioned.
  • Top wear sizes should be in inches for e.g. size 38, size 40, size 42 etc.
  • For top wear, the sleeve length should be mentioned for e.g. full sleeve, half sleeve.
  • For ethnic top wear, the sizes should be in S, M, L, XL.
  • For trousers, the model fit to be mentioned (height in cm) and the waist size in inches for e.g. 32.
  • The length of the bottom wear should be in inches for e.g. 30, 32, 34 etc.
  • The waist rise should be mentioned for e.g. midrise.
  • For casual bottom wear, the fit needs to be mentioned for e.g. slim fit, skinny fit etc.

Footwear Guidelines​

  • The sizing should be displayed as per UK sizes, for e.g. UK 6.5, UK 7 etc.
  • Shoe tip width must be mentioned, for e.g. wide, narrow, rounded.
  • Heel type should be mentioned for e.g. heeled, flat.
  • For shoes with heels, the heel height must me mentioned in inches.