Today, we are going to help you learn & understand how you can sell products on Amazon internationally from India. You see, the global online market is a massive market, and there is plenty of scope for those of you who know how to make use of the market. 

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When the Indian market is not able to process your goods and services, then you can always make use of the foreign market that is there for the taking. The best part about this whole concept is that you do not have to travel all the way to any foreign country.

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Why is Amazon so popular worldwide?

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First, we need to know why you have to choose Amazon as your go-to retailer and not most of the others that also have a reputed name in the industry. The platform has been in the market for more than 20 years now. You can find Amazon present in most of the countries in the world, including India.

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The Asian market contributes more than 65% of the products & services globally; however, the European and American markets are not far behind. The USA market is pretty intense because it is the world's number one economy. Every month close to 200 million users make purchases from the Amazon site alone.

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This is the entire population of a country. During the year 2018, Amazon controlled close to 50% of the online retail share in the American market alone. That is an impressive feat to say. In comparison, Apple, eBay, and Walmart were only hovering in the single digits. 

There is no slowdown at the moment, and things seem to be looking good for them. Here are some interesting pointers about Amazon that you would want to know about before you start doing business with them. 

• Out of every 10 clients on Amazon, 9 of them have a checkout. 
• Nearly 5% of Echo owners make purchases through Alexa.
• The site sells more than 10 million products at the moment. 
• The sale of more than 1 million products in the home improvement segment alone.
• At the moment, more than 96 million users are Prime members in America. 
• Each Prime member spends close to $1000 every year.
• The FBA is immensely profitable for a seller.  
• Amazon has enabled millions of small businesses to flourish during the pandemic. 
• Close to 60% of products on the site are from third-party sellers.
• More than 80% of sellers also make use of other platforms. 

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The Amazon website is a B2B platform that brings businesses and clients together. Most of you might already have an Amazon account for yourself here in India, and however, when you want to sell your products, it is an entirely different ball game. 

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Jeff Bezos, the founder of Amazon, saw the potential in the online market during the 1990s and tapped it brilliantly. He began the business in his garage and then slowly moved on. Jeff started by selling books and then went on to sell other items on Amazon.

How to decide on selling internationally?

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You would be stunned to know that the Bank for International Settlements in the year 2019 found that the foreign exchange market was close to $6 trillion a day. This figure was quoted during the month of April in 2019 by the Triennial Central Bank Survey of Foreign Exchange. 

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Having said that to you, we are going to provide you with some tips on how you can sell internationally using Amazon. Thanks to Amazon, millions of customers all over the world and from India as well are benefitting from it. As a business, there are a few things that you would want to know that can help you sell your products on Amazon USA.

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What kind of product to sell?

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You would want to sell products that can make you earn profits. With these products, you can make your business flourish. You need to ask yourself the following questions to help make the right choice. 

• What kind of products will help sell well in the USA?
• Why do you want to sell these products and nothing else?
• How will these products help the customers?
• How can the USA market help you promote your product there?

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1. The price of the product

If you are selling the products in a different market, then it can be pretty challenging. You need to understand their market well. You are going to compete with the local sellers, who have an edge when it comes to selling on their own turf. 

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• The cost of shipping to an international country.
• The cost of international return shipping.
• The cost of the FBA shipping in the Amazon fulfilment centres.
• The cost for providing customer support in the local language. 
• The cost of currency conversion when getting your sales in home currency.
• The cost of the duties & taxes in that country. 

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2. The placement of the product

The placement of the product is another thing that you might want to consider when choosing the retailer for your products. The Amazon services enable you to produce a stunning marketing strategy for international selling. 

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• The product advertisements on Amazon are bound to go noticed. You know the potential of the site. You know that people are going to notice your product, and some of them may purchase it. They also help you have a product catalogue and make a CPC or cost-per-click option. 
• The multichannel fulfilment from Amazon that comes through FBA is an excellent thing to use. The FBA from Amazon takes care of everything so that you can focus & concentrate your energy on other aspects of your business. They help make online selling of your product possible with the help of the same features. 

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3. The promotion of the product

Besides, the site helps you in the promotion of the product in your market. They provide you with tools to promote your products and even have marketing campaigns for your products. The tools are different from country to country. 

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You would want to verify them in your country and then decide what kind of marketing strategies might work out for you. Then based on that, you can decide on them. Some of them might be free, while some of the tools are paid to use. 

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Is selling products profitable on Amazon USA from India?

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This brings us to the question, is it profitable to sell on Amazon USA from India? You would be delighted to know that you can stand to 10% or 30% profit margins. Sellers from India are a happy lot and feel indebted to Amazon for helping them sustain their business in the long run. Yes, it is profitable to sell your products on Amazon USA from India.

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You would be surprised to know that several thousand small industries are benefiting from selling their wares to the American market. If you are looking for a platform to market your products and sell them effortlessly, then you can consider Fynd Platform. It is the best solution for e-commerce businesses, and we highly recommend it because it is better than any other platform. 

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How to sell on Amazon Prime Pantry?

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By now, you may know that being an Amazon Prime member comes with its own massive benefits for you. If you are not a Prime member, then you are missing out on several advantages to say. In America, the most popular category for search is kitchen, toys, and outdoor gear. Of course, other products make the sale.

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But these categories tend to have a notch up when it comes to more sales. Kids like to be busy with toys, parents love to go on outdoor trekking, and the kitchen food items are always every day, every second.

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According to the consumer trends research percentage in America, since COVID-19, there has been a massive increase in the search and purchase on Amazon Prime. As a seller, you may want to cash in this surge in America by selling some hot & spicy stuff from India.

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As you may know, the Indian diaspora is in millions in America. You have students, housewives, and even working professionals from Asia who crave for their home food.  Cooked meals cannot be sent, but some approved ready-made items can be sent on Amazon. We will learn all about them shortly. We would not be suggesting this category to you if they do not make any sales for you.

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• You need to know whether you are a distributor or a reseller. They both are not the same. A distributor only supplies the products for the business, and while the reseller makes the purchase and then resells it to another party. Both are legal and profitable, depending on how well you run the business.
• Are you a maker? If you produce food items like preservatives that are commonly sold in India, you can sell them with your brand name, which means you have to be registered in India. 

If you claim to be a manufacturer, then Amazon usually verifies that by contacting some of your vendors. This is part of the verification process. You have to be able to provide proof of selling 10 products at least. 

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The best part about the food business on Amazon is that the products do not go to waste. Suppose you cannot make the profits you were looking for, which is highly unlikely; if you follow our tips, you can always donate them on Amazon itself. 

Amazon’s Grocery Product Requirements

Here are some of Amazon’s grocery product requirements. 

• The food should be prepared in hygienic conditions, appropriately sealed, and labelled clearly. 
• To sell the products on Amazon, you should have your own licence. 
• Your business should comply with the country's food laws. 
• You can sell fresh products but not used products, and that is illegal on Amazon, and you may be banned permanently. 
• When sending the product to the FBA, you also need to calculate the fulfilment centre's shelf life. 
• All languages must be described in English on the package. 
• You would want to seal and pack the food items in proper containers that are suitable for shipping. This helps in ensuring that the food does not get contaminated, spoilt, or damaged. 
• Please do not alter the food item's expiration date when sending it to the FBA.
• The manufacturer’s UPS code should be listed on the food package. 

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You might want to make sure that the food package comes with all the necessary keywords, and this helps your clients to search for them quickly. Suppose you are selling “diet chocolate” or “salted snacks,” then please mention the keywords chocolate or diet in them. Moreover, you can also have salt or snacks on them.

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This helps in your product showing up during the search results. As a rule, you know that the first 100 products have a strong chance of getting sold quicker than others. All the ingredients used in the product preparation must be clearly highlighted, and that ensures the clients know what they are consuming.

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In America, the consumers must have an idea of what they eat. This is it. Hope you were able to understand how to sell food and grocery items on the Amazon Prime account. When the COVID-19 happened, close to 40% of the sales were done in the food and grocery segment on Amazon. 

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Just make sure not to sell any rotten stuff to your clients. You know how choosy some clients are, and they can be very harsh in their feedback on your products. Besides, negative feedback, especially in the food section, can cause a backlash real quick. 

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How to sell on Amazon without having an inventory?

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Now, we will read about how to sell your products from India on Amazon internationally without having an inventory. As a small businessman, you may be worried that you do not have an impressive inventory to show off. That does not mean you cannot sell on Amazon.

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The main thing to keep in mind is to ensure that the quality of the product is not compromised. Besides, you will want to ensure that the delivery is done carefully so that the product does not get damaged during transportation. On Amazon FBA, there is no limit or minimum for selling, and whether you have made any sales does not matter to them.

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So, you can begin by selling even a box with the help of the Amazon FBA. Besides, you can also use drop-shipping. Here you can provide your clients with their orders, though you do not own the product. If you sell the product, then you are actually getting the products from the market and selling them to your customer. This is pretty beneficial for you, as when your product is doing well on Amazon; they will not bother. What is direct selling to Amazon?

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That simply means Amazon gets the product from you and then sells it to the client, providing you the maximum profits. You may want to consider using Fynd Platform as your solution for e-commerce business. They can help you perform your online business effortlessly, and you can immensely benefit through their tools. 

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How to send products to Amazon FBA USA from India?

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The FBA (Fulfilment by Amazon) is a service that Amazon offers. This is a shipping and storage service to enable you to sell your products. The business transports the products to the fulfilment centres of Amazon. It is then sent to the customer's destination. You need to be registered on the Amazon FBA to utilize their services.

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Besides, they handle all the returns and the refunds as well. So, you will want to become a member of the FBA to benefit from it. They take care of the picking up of the product from your warehouse or the business location. Then they take your products and transport them to the destination after packing them up carefully. 

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All your orders are processed through these warehouses. Regarding the e-commerce fulfilment method, you have to pay Amazon 15% of the selling price. As a business, you stand to gain close to 10% to 20% from the sales. You would be surprised to know that most sellers on Amazon make close to INR2,00,000 or more through Amazon.

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Though it takes some time to make those profits, it is worth it. Additionally, you can try the FBA services for free for the first 3 months. You can also make use of the first 100 products for free shipping & transportation. Besides, the storage and removals are also free. There is a limited period where you are provided with a time waiver on the inbound charges to FCs. 

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How to become a successful seller on Amazon?

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Now, you know how to sell on Amazon internationally from India. But how do you become a successful seller on Amazon? Since you have invested your time & money into the business, it is only fair that you get your share of the pie efficiently. 

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Your goal now is to become a successful & profitable seller on Amazon and get high rankings as well. You want to earn as much as possible also. It should also help you have a stable online business to lean on. 

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1. You need to set up a business account.

Now, we see how to create an Amazon Business account. That is right. This is not your ordinary account. It is a particular account that only businesses can create on Amazon. It would be ideal to have a business website, email, and address.

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Of course, you need to have all the other details about your business as well. 

• The first would be the business details like the name, email addresses, and contact details. 
• Next, you would want to give your bank details to them. It is imperative that you have a credit card to help cover the costs of a subscription on Amazon. We recommend that you make use of the Pro account found on Amazon. 
• The phone number is also required from the business, and you can have a separate number just for business purposes. 
• The tax information is also another detail that you would want to make sure to have with you. When you are new to filling up the tax document, then you can take the help of somebody who has done it before. 

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2. Choosing the best product to sell

Choosing the best product to sell on Amazon is a crucial step many sellers overlook. You may have done that, but we suggest you don’t. Merely something on sale on Amazon won’t do. You need to sell something that sells and can give profits to you. The best way to do that would be to decide on your target audience.

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Do you want to sell something to college-going students? Maybe you want to sell something to the elderly people. Accordingly, you will have to decide on the product or the service that you want to give to your clients. When you have a particular niche, like electronics, for example, then you have laptops and smartphones. 

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Even tablets are gaining popularity because they are light and portable. You can take it with you anywhere you want to, and the iPad Air or Pro acts almost like a laptop. So, you can target the school-going kids and university students. 

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Besides, you can also have people who are in the age group of 20-40 in your target because of the product. Likewise, laptops make a good cause for the same target audience as well. For the elderly, you can provide medications, walkers, and so on. 

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3. Get a reliable supplier and transporter.

We hope you were able to understand choosing the right product part. Now, we come to getting a proper supplier and transporter. Transportation and logistics are two fields that work hand-in-hand. You need to do them well to succeed. You see, we are talking about selling your product or service internationally.

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Unless you can find somebody who can do that for you properly, you will most likely not make an impact in the market. You need somebody to ship your products on time to the Amazon FBA warehouse. It is a tedious process, but it can be done eventually if you stay patient, take some time to research, and sign a contract with the right people. 

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Have a list of suppliers

You may want to have a list of suppliers and a template as well. Once you are satisfied with their services, then you can send them the template. The template can have questions that are close to your business.

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The need to have a similar set of questions as others are not necessarily there. You can have a bunch of questions that will help you get the answers you are looking for. If the response is the same kind of answers that you wanted, then you are moving at the right step with them.  

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Get several quotes

Get several quotes from them. You may want to request the suppliers for quotes that match your budget. If they can provide you with exceptional service, then you can pay for what they ask. Besides, you need to make sure that they are reputed and reliable. Do not go in for a new firm or company because they are not yet tested.

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The only way you are going to succeed in providing your clients with what they need is to send them the products quickly. American clients are slightly particular on the timeline of sending the products. When they receive the products in less than a week, they tend to be highly impressed. You can also find them to place more orders from you. 

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4. Avoid getting trapped in cheap service.

You must avoid getting trapped in cheap service. Some suppliers can provide you with cheap service. But you never know if they can provide you with reliable products. Besides, your transport and logistics should be top-notch. 

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As we said in the previous segment, American clients are particular about the time frame of sending the products to their destination. When you do a good job with that, they tend to neglect some of the flaws in your product, if there are. Having said that, you might want to ensure that you provide them with spectacular products that are devoid of any defects in them.

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A good quality product, with an efficient transport system, is what you need. However, you do not want to choose a cheap service because it comes under your budget. You do not know the kinds of hurdles that you may have to take with you in deciding them. 

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While it is good selecting a top-end product with excellent materials and opulent looks is good; When it does not make a difference to your profits, then there is no use in selling these kinds of products that take up all your money & time. 

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Likewise, avoid going in for the cheapest materials and the transportation cost. That is because your product might not reach its destination on time. If it does get the address, you can be sure that it may have some damage due to the baggage mishandling. 

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5. Market your product

The primary method to get others to know that you are selling something in India, or any country for that matter, is to market that product or service. Then how will people know that you are selling the product or service? You should make yourself known to others. The best way to do that would be to have a business website.

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Getting a website designed is not a difficult task because you can get it done quite affordably. You may need to hire an SEO firm and utilize their services to enable your website and the business to be known to everybody. This ensures that your business is known throughout the world. 

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A good SEO firm knows how to market and promote your firm. They will do what is necessary, right from designing a website, preparing the content on them, and a host of other activities as well. You can follow the same process that we mentioned earlier in choosing suppliers and logistics. 

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6. Make sure to follow up with the clients.

When you have ordered from Amazon and other top-notch retailers, you might have noticed the manner in which they have a follow-up with you regarding your order. They inform you about the current status. This information helps you to remain calm and assured that your product is on the way.

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Likewise, you may want to do the same with your customers. The details like it are packed, it is on the way, and lastly, it is out for delivery, making them mentally and physically prepared.  This is vital for those opting to make the cash on delivery. Your clients feel happy & satisfied because they feel involved in it.

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When they have received the product, you can email them with their feedback. You can send them a “Thank You” message that they choose your products. If at all they give you negative feedback or comments, then you should reply to them professionally, that you would improve in future by offering them better services. 

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It exhibits your professionalism and shows that you genuinely care for your customers and want to serve them well. This makes them get your products lifelong, and it is this tiny thing that makes a massive difference. Moreover, you can send them emails once a month or so about the current developments or updates about the product or service. They may contact you or decide to make a purchase from you again. 

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7. Be prepared to face the worst, but you will persevere.

There is no reason you should feel upset, frustrated, or disheartened if things don’t go your way. At times, things may not go as planned. But you might want to look at the big picture. You may have a few speed breakers on the way, but take it as a learning experience.

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You do not have to beat yourself with it. As it is your first time, you may need some time to get used to everything. Once you have learned from the mistakes you made earlier, make sure that you do not repeat them again.

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When the product has been launched successfully, you are able to transport them on time internationally; then, things will eventually fall in place.Please know that choosing the right suppliers, transport, and logistics, and listings can be the toughest in this process. Things will take their time sometimes, so please remain focused on your selling goals.

8. Know when to expand your business

You must know when to expand your business. You can do that by calculating the business financials throughout. As your business is doing good, then you need to push harder to do better. Likewise, when your business is going slowly, then you need to know when you can spend it and where you need to cut it down to make up for the loss. In a business, there is a profit and loss. 

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You have to accept both with the same spirit. Any business individual will tell you that. While some ideas do well, without your expectation, some ideas don’t. That is how the world works. You can make use of some tools that provide you with some kind of business forecast. It helps you to make proper decisions for your business. This way, you can decide on how much you want to spend and how much you don’t want.

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You may want to make use of the several tools that are available in the market for you to use. The tools are like your friend and automate everything that you need in a matter of seconds. You do not have to worry about hiring somebody, going through the done work, or finding the errors, as well. 

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Final thoughts on how to sell on Amazon, USA

There you go. We hope that you enjoyed reading the post on how to sell on Amazon USA from India. Everything is possible on the internet. Numerous sellers have sold goods on Amazon India itself and become millionaires. If you work hard, dedicate, make smart decisions, and know some popular marketing ideas, then the sky's the limit for you.

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Selling Indian products to the USA is a lucrative business thanks to the fact that millions of Indians are living there. Please do not forget to have the right product and create your own Amazon business account with the proper credentials. You may want to read all our ideas, tips, and suggestions that we have mentioned for you to make sure you sell products that are high in demand. 

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How do you find the best products? 

This is where Fynd Platform makes a difference. Fynd platform is your best solution for doing profitable e-commerce business. The platform lets you keep track of the demand for products being sold on Amazon and act likewise. 

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Besides, through the Fynd platform, you can sell your products and make use of the tools that are provided there. We can say that the platform has more scope than tools like Shopify, enabling you to have better profits.

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